Posts

How To Create Good Site Structure?

Website Structure

How To Create Good Site Structure?

Good site structure is a smart move that can ease and enhance your SEO strategies. In fact, consider your website structure a long-term investment. If you plan it out at the beginning very carefully, it can save you a lot of re-work and hassle later as well as continue to work to your benefit as your content grows and your website expands.
So, getting right to the point, here are the main tips on how you can create a good site structure for your website: Read more

Why Good Site Structure Is Essential For Good SEO?

Website Structure

Why Good Site Structure Is Essential For Good SEO?

With website design having so many different design variables and software applications available today, one might think site structure is easy to organize. But surprisingly – and mainly due to this belief that it is “automatic” or “easy” – a website’s structure and navigational organization is often one of the most overlooked aspects of SEO.

Now, considering the range of structures that websites can use today, we aren’t stating that one website structure is better than another. Rather, we’re trying to drive home the fact that a careful, deliberate, and logical organization of your website will do wonders to enhance your site’s SEO and consequent rank on relevant search engine listings. Read more

How to Make Google’s New Search Algorithm Changes Work for You?

SEO Updates

How to Make Google’s New Search Algorithm Changes Work for You?

Google’s recent (and, rumored to be still ongoing) Panda & Penguin updates in its algorithm have certainly sent the SEO world into a tizzy. All the old SEO tricks are slowly being hacked away to pieces. And SEO “tricks” in general seem to be on it’s way to extinction. And just to be clear, we’re talking about the old tricks where content was saturated with keywords, websites and blogs generously guest posted on other websites and blogs and vice versa, and sites had plenty of inbound links interacting with their own content on different web pages on their site.

Well, as hard as this may sound, Google’s search algorithm changes can actually be used to your advantage. The only difference is that, more than SEO “tricks”, you’ll be concentrating on optimizing your actual content. And here’s how: Read more

3 SEO Tips To Boost YouTube Ranking

youtube seo

3 SEO Tips To Boost YouTube Ranking

It’s not just content and images that can benefit from SEO (Search Engine Optimization), but also videos. And, considering how visually-oriented today’s audiences are, optimizing your YouTube videos for search engines is more important now than it ever was before.
Now, considering the YouTube is the big Kahuna of all things video-related on the Internet, it makes sense that what you should be concentrating on is boosting your video(s)’ ranking on YouTube. So, now that we’ve established why boosting your YouTube rankings is important, let’s check out the ways in which to do so:

1) Use Keywords in the Video Tags

Use video keywords in your video tags. These will help Google find them and list them on their search engine. Be extensive, and choose keywords that suit your video; don’t just write whatever is popular at the moment. This will help your video rank in both Google and YouTube listings.

2) Use Long Video Descriptions

Writing online might follow the principle of being concise. But it’s better if you forego that rule when it comes to video descriptions. Your description does not have to go on for pages. But make it descriptive and long enough to fit in as much information about the video as you can. Try to work pertinent keywords into your video description as well. This will help YouTube rank and pull your video for those related searches faster and better.

3) Cross-Post Your Video(s) on Social Media and on Your Website

Don’t just upload your videos on YouTube and think your done with it. You’ll need to share those videos on your social media accounts (such as Google+, Facebook, Linkedin, Twitter, etc.) as well as on your website. The more possible places it’s posted, the better the chances are that it will be watched, and, consequently, the better it will be ranked.

Follow these tips, and your YouTube videos will have much better visibility.

For Youtube SEO, Contact SEO Freelancer Mumbai at +91-8451924760 or yogesh@seofreelancermumbai.in Now!

Everything You Need To Know About White Hat SEO

white hat seo

Everything You Need To Know About White Hat SEO

“White Hat SEO” is a specific Search Engine Optimization (SEO) terminology that relates to SEO practices that are “white” or ethical.

White Hat SEO

Now, before we explain further about what “White Hat SEO” is, let’s establish some background information: First, you should know that online search engines have rules and policies with regards to SEO. These rules and policies are in place to ensure that the online content search engines index and produce for users is relevant and user-friendly. In other words, these SEO-related rules and policies try to make sure that users aren’t lead to completely irrelevant content from what they had been looking for. And White Hat SEO is SEO techniques and practices that follow these rules and guideline. This is why White Hat SEO is also known as Ethical SEO.

Relevant content

Ethical SEO or White Hat SEO focuses on relevant content, the “human” online audience, and organic reach and ranking. To explain: relevant content refers to content creation that is actually unique, useful, and related to what users want to read and can gain information from. Such content is created and aimed at the “human” online audience, meaning that the content is optimized for the users’ benefit rather than just for the sake of search engine rankings. And, the content is optimized to reach as many users as possible organically or naturally; or, in other words, by not using paid SEO.

Benefits

1) The benefit of White Hat SEO is that you’re in it for the long-haul.
2) You don’t have to fear search engines banning your site or lowering your rank.
3) Users trust your content and will refer back to it. And your reputation is solidified and carried forward for years to come.

Of course, this does not mean that you don’t try to market your page or that you don’t use SEO methods to gain more traffic. It just means that your SEO methods are ethical.

For White Hat SEO Contact SEO Freelancer Mumbai at +91-8451924760 or yogesh@seofreelancermumbai.in Now!

Top 2 Black Hat SEO Strategies To Avoid

blackhat seo

Top 2 Black Hat SEO Strategies To Avoid

“Black Hat SEO”, as the terminology implies, is the direct contradiction to “White Hat SEO”. And as such, Black Hat SEO is the term often used for unethical SEO practices.

Black Hat SEO

Black Hat SEO is usually used by people who only aim for short-term benefits or short-term financial gain from their websites. The main aim of Black Hat SEO practitioners is to drive as much traffic to their website as possible in the shortest amount of time. So their content is often plagiarized or absolutely useless – and that’s not even considering whether or not the content is utterly irrelevant to what the user wants. Read more

Top 5 Off-Page SEO Tips To Improve Your Website’s Visibility

Off Page SEO Tips

Top 5 Off-Page SEO Tips To Improve Your Website’s Visibility

When it comes to SEO, it’s often the case that most overlook off-page SEO while concentrating on on-page SEO. And while on-page SEO techniques are undoubtedly important, off-page SEO practices are no less so. So if you haven’t delved into the realm of off-page SEO yet for your website, here are five common yet great off-page SEO techniques to get you started in a big way: Read more

5 Great On-Page SEO Tips Every Website Must Employ

On Page SEO Tips

5 Great On-Page SEO Tips Every Website Must Employ

Now the tips we’re about to see are not new-age, earth-shattering discoveries in the realm of SEO. Rather, those who have been looking for and reading about SEO Services and the relevant tips might have already come across the following ones in one form or another. However, that in no way changes the fact that these (often) commonly talked-about SEO techniques are precisely the ones that most websites overlook. So, in the spirit of encouraging more websites to use proper SEO techniques, here are top 5 SEO tips that you, as a Search Engine Optimizer (or website owner), simply must use: Read more

How To Choose & Use Keywords To Drive Traffic

SEO keywords

How To Choose & Use Keywords To Drive Traffic

If you’ve been dabbling in SEO (Search Engine Optimization) at all before – no matter for what purpose or for how short or long a time – you probably already know that keywords are the lifeblood of Professional SEO Services. The tricky part though, can be divided into two main facets: Choosing the right keywords to drive the right kind of traffic to your content; and how one must use the keywords in the content and in the website. So here’s what you must consider before using keywords to drive traffic to your website. Read more

3 Benefits Natural Link Building

natural link building

3 Benefits Natural Link Building

To many, in the SEO field, “Natural Links” are a myth akin to the Loch Ness monster in Scotland: Practically impossible and probably unrealistic. However, many SEO professional company and digital marketing experts will lay testament to the fact that building natural links to your content is absolutely the best SEO technique you can use.

What is Natural Link Building?

Now, before we go on to the benefits of natural link building, here is first an explanation –
Natural links to your content are built when other bloggers, website owners, etc., voluntarily link to your content because they honestly believe that it will be useful to their readers. (This is in direct contrast to the method of writing guest posts in other websites and blogs in order to create backlinks to your content.) In other words, natural links are links to your content that are created voluntarily and naturally without you (i.e., the website owner and/or the website’s SEO professional) having to employ link building SEO practices (like guest posting and such). Read more