3 Tips To Stay Calm After Google Algorithm Update
No internet marketer needs to be told about the significance of Google algorithms. They are immensely important for the ranking of your website and therefore, whenever the search engine giant introduces any change in the ranking algorithm, SEO experts and marketers usually go into a tizzy. Since everything is not put down in clear terms, anxiety is common but if you follow these tips, you can stay calm and also make requisite changes without any trouble.
1. Wait & Watch Before You React
There is no need to get restless because not every change calls for action on your part. So, resist the urge to jump into the agitated waters. If you are employing white hat techniques, your site will not be affected negatively. Therefore, wait for a few days and respond only if it is necessary.
2. Do Not Assume & Panic
Remember the motive of Google is to make things simpler for the users and therefore, if you have been working according to the guidelines, you will not face troubles. So, do not go into the anxiety mode and start assuming things of your own. Wait for Google to release the information and do not follow what every Tom, Dick and Harryis saying on the internet.
3. Rely On Your Own Research
Google does not always mention about the updates in its blogs. Possum, which was targeted at local SEO, is one such example. In such cases, you should rely on credible sources and your own analysis, which in turn, should be based on research from a fair number of sources as the idea is make an informed change.
Google algorithms are definitely not to be feared. As the famous scientist Marie Curie once said “Nothing in life is to be feared, it is only to be understood,” there is nothing about the algorithms as well to be feared. It is only to be understood and responded, if necessary.