3 Ways You Can Use Google+ To Get Found Locally

 

Google+

3 Ways You Can Use Google+ To Get Found Locally

Frankly, it is now more important than ever for small businesses to focus on local SEO. With mobile Internet on the go and Web technology and information advancing tremendously every day, small businesses who do not focus on optimizing their business online for local leads is at a huge disadvantage. And one of the best ways one can optimize the local SEO for their business is to make full use of Google+ local pages.

But, you probably already know the basics of what local SEO is all about. So here, we’re going to focus on what you can do on Google+ that will actually give you an edge over your local competition so you’ll be found online above them:

1) Update your business information regularly

Nothing can get you negative reviews like outdated business information on your Google+ business profile. After all, opinions about your products and services – even if negative once in a while – can be written off as subjective or disgruntled as longs as they are few and in the minority opinion pool. But having outdated information regarding your business can give a poor image of your business management as a whole, which can sorely reduce your ranking in local search results.

2) Create citations of your business in as many online directories as possible

Having the same, accurate information about your business in as many online directories as you can find, will actually boost your Google listing’s ranking. However, do note that all these directories must have accurate, updated information about your business that match the citations you’ve made on your business’s Google listing.

3) Add videos of your business to your Google+ profile

Video content is all the rage right now, so having videos of your business, its products, and its services are a wonderful way to boost your local search rankings. Post these videos in your profile and link and share them in your other social media accounts. This will easily boost both your business’s local search rankings as well as your Google+ traffic.

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3 SEO Strategies Startups Should Immediately Focus On

SEO & Start ups

3 SEO Strategies Startups Should Immediately Focus On

Whether you’re in the planning stages of setting up a startup or are already into establishing it, it is likely (if you’re in the majority) that you haven’t given much thought to what SEO strategies you should employ. After all, you probably have a list of things to do that could rival the Great Wall of China. And surely SEO can take a backseat when it comes to that?

However, the truth is, if you want your business to be seen as relevant and also found by the necessary target customers, you need to take up SEO strategies in tandem with setting up your start up. In fact, planning for such strategies beforehand might even be better. But even if you haven’t started on SEO for your business yet, there’s no time like the present. And here are 3 SEO strategies you should start implementing right now:

1) Identify Relevant Keywords for Your Business

Keywords are the building blocks of SEO. And to get a good start on SEO for your business, you need to identify the keywords that are relevant to your startup and business. Then, choose keywords that seem to be getting decent web search traffic but are also less commonly used by your competitors. Then optimize your website using these keywords, including them in important locations like in the web content titles, URLs, etc.

2) Use Branding Techniques Across Your Business’s Web Portals

The logo of your business, any prevalent color scheme, tagline, and basically anything that is uniquely designed and tied to your startup, should be used across the online sphere in connection with your startup – whether it’s the business website, social media account, etc.

3) Create and Establish a Blog for Your Business

Maintaining a blog for your startup is a great way to include regular and fresh content in relation to your business. It also gives you the opportunity to include more keywords in relation to your business, making your startup more searchable and easily found online.

Contact SEO Freelancer Mumbai For Best SEO Serfices @+91-8451924760 or yogesh@seofreelancermumbai.in Now!

How To Improve Local SEO Via Online Reviews?

SEO customer review

How To Improve Local SEO Via Online Reviews

If you run a local business, one of the best returns you can get from your customers is good reviews. Now, of course, for a good review, you must have good products and services. But once you’ve mastered that bit, and you know your customers are happy, the best way to take advantage of your customers’ satisfaction is to nudge them into giving reviews about your business.

Now, these reviews can be Google+ reviews, Facebook reviews, or even twitter reviews: It doesn’t matter where these reviews are posted; all that matters is that these good reviews are posted online in a public forum in connection with your business. And, don’t fall into the pit of thinking that the higher number of reviews you get, the better your local search rankings will be. Sure, your rankings will improve, especially if your competitors don’t have the local SEO advantage of online reviews. But more than the number of reviews you have in relation to your site, it’s the higher rated reviews that will do the trick. There’s no need to fret about it though; the main aim is to get as many good reviews as possible, no matter the number of them you receive.

Of course, the tricky part is actually getting reviews. But contrary to what you might think, customers are usually happy to give reviews as long as they’re reminded and/or nudged into doing so immediately after they use your product or service; that is when their experience and opinion is most fresh in their minds.

In case you find getting reviews from your customers tricky without an incentive, you can easily give them a nudge by offering coupons, an extra service, or a discount for the next time they visit in return for a review. In fact, give your reviewers a simple mention of thanks on your local business’s Facebook page and you’ll often have loyal customers for life.

For Best Local SEO Services Contact SEO Freelancer Mumbai @+91-8451924760 or yogesh@seofreelancermumbai.in Now!

Maintaining Accurate & Consistent NAP For Local SEO

NAP local seo

Maintaining Accurate & Consistent NAP For Local SEO

Local SEO, despite its more limited reach, has a ton of advantages that local businesses can easily milk for all its worth. However, the sad truth is that most businesses don’t rake in the full benefits of local SEO. In fact, most businesses actually damage their online rankings by not paying enough attention to local SEO. And one of the most crucial elements of local SEO is the NAP (Name, Address, and Phone Number) of the local business. Local SEO has the enticing ability to flourish without the local business or entity in question needing an exclusive website; social media accounts dedicated to the local entity with all the relevant details provided there is more than enough. However, considering the boom of entrepreneurship and the umpteen number of businesses out there, accuracy becomes extremely important.

For instance, if your business is named “CakeWalk”, you cannot display it as “Cakewalk”, “cake walk” “Cake Walk”, or in any other possible variation; your business’s name has to be “CakeWalk” across all your social media accounts and every online profile you register it on. Because, the fact is, any of those variations could easily refer to another local business, thereby leaving your own business high and dry. The same applies to your local entity’s phone number and address as well. Every detail should be exactly the same in every single social media platform you have registered your business information at. Also, don’t add or deduct information across various sites. If you’re registering one branch address, or two phone numbers in one site, then that should be the same thing you register in every other platform.

Another thing to keep track of regarding the NAP of your business is to keep track of it any time you change any of your business’s details (like if you change your location, phone number, etc.). For a change of these details on any one online platform should be copied onto every other online platform your local business exists in.

For Best Local SEO Services Contact SEO Freelancer Mumbai @+91-8451924760 or yogesh@seofreelancermumbai.in Now!

Why You Should Not Neglect SEO If You Are A Startup

Startup SEO

Why You Should Not Neglect SEO If You Are A Startup

Are you planning or working on a startup? Then yes, we know you have a to-do list that can happily wrap all the way around the Great Wall of China. And yes, we know that SEO probably places very, very low on your list, if at all. However, you might very well want to re-think that second fact. For in spite of all the various SEO techniques out there, the truth is that, for SEO to be as effective as it should, it takes time. So the smart thing to do is to work on your website and SEO right from the beginning. Read more

Outsourcing SEO Services Is Good For Your Business?

SEO Outsource Mumbai

Outsourcing SEO Services – Is Good For Your Business?

You cannot ignore SEO and you know it. So, now the moot point is how to get it done so that it brings the brightest spotlight on your business. Well, if you are thinking of doing it yourself, it is not a bad idea but then you will have to spend a good deal of time and money in learning the tricks of the trade. So, it is better to hire an expert or outsource your SEO requirements. There are many digital marketing agencies that provide SEO services to businesses. You can get the services of a competent agency and your SEO requirements will be completely taken care of.

Outsourcing SEO is a good idea and many businesses resort to it because it is cost-effective and gives results in record time. The agencies are proficient in the art and science of SEO as they have mastered the tricks over time. Also, their wide exposure and specialization gives them an edge and thus, you can expect good results in less time. But you should not pressurize them or be unduly demanding when it comes to results. What you should do is communicate openly and be frank regarding all the details.

Also, you should not fall into the trap of cheap SEO services as they do more harm than good. You might feel that the charges are high but they will bring you returns that will justify your investment, for sure. Always do your homework while selecting an SEO agency. Ask for sample work and also have a comprehensive chit-chat about the way things will be taken further. Keep in touch and never leave everything to them. If you have any doubt or apprehension, do ask the team about the same. Outsourcing SEO can be the best bet for your business provided you hire the right agency.

Contact SEO Freelancer Mumbai for affordable SEO Outsource Services at +91-8451924760 Now!

2 Little Known Facts for More Effective SEO

SEO Facts

2  Little Known Facts for More Effective SEO

You must already know that SEO is: A digital marketing practice in which websites are optimized for greater traffic  and user searches. And you have also probably seen a dozen or more tips about how SEO is done. However, other than the more major points regarding SEO (like keywords and content relevance), there are a couple of measures you could take to make your website even more optimized. Read more

How Local SEO Works For Small Businesses

local seo Mumbai

How Local SEO Works For Small Businesses

Every business, worth its salt, would agree that they cannot do without SEO in the digital world which underlines the huge importance of this very basic and potent tool of online marketing. But if you are a small business looking to gain a foothold in your area and expandthereof, it would do you a lot of good to invest in local SEO. Why?It will bring you relevant traffic with higher conversion rate. You will see a considerable increase in your online business deals. And last but not the least; your ranking will get an appreciable boost. Read more

How Can Local SEO Boost Your Local Business?

 

Local SEO Mumbai

How Can Local SEO Boost Your Local Business?

Have you ever tried a search online for something in your city, but all the search results linked to places that were actually out of your geographical area?

The frustrating part is not that the places we were looking for don’t exist or don’t have an online platform. The real problem lies in having poor local SEO (Search Engine Optimization). Hence, they don’t show up in the results in the first place. And if you have a local business, and you don’t use localized SEO strategies, chances are that you’re suffering the same fate. Read more