3 Benefits Natural Link Building

natural link building

3 Benefits Natural Link Building

To many, in the SEO field, “Natural Links” are a myth akin to the Loch Ness monster in Scotland: Practically impossible and probably unrealistic. However, many SEO professional company and digital marketing experts will lay testament to the fact that building natural links to your content is absolutely the best SEO technique you can use.

What is Natural Link Building?

Now, before we go on to the benefits of natural link building, here is first an explanation –
Natural links to your content are built when other bloggers, website owners, etc., voluntarily link to your content because they honestly believe that it will be useful to their readers. (This is in direct contrast to the method of writing guest posts in other websites and blogs in order to create backlinks to your content.) In other words, natural links are links to your content that are created voluntarily and naturally without you (i.e., the website owner and/or the website’s SEO professional) having to employ link building SEO practices (like guest posting and such). Read more

3 Best Free SEO Tools

SEO Tools

3 Best Free SEO Tools

The modern Search Engine Optimizer (SEO) has a lot to contend with. For, if a popular search engine algorithm isn’t changing one moment, then new web tools (for digital marketing) are coming into existence in another moment. So, suffice to say that a digital marketer or an SEO will constantly find himself or herself in the position of changing their SEO tactics in order to keep up with the changing digital marketing trends. And that’s precisely the scenario with digital marketing right at this moment: For SEO has shifted from being a technique to optimize website content for search engine visibility to a technique to optimize user experience. And that’s not even considering the fact that more and more analytical and insight web are coming up in the market – tools that digital marketers need to keep up with to stay competent in the field. Read more

5 Bad SEO Practices That Will Sabotage Your Google Rankings

Bad-SEO-Practices

5 Bad SEO Practices That Will Sabotage Your Google Rankings

It is unbelievable as till date, many websites out there still use outdated (not to mention unethical) SEO practices that are sure to harm your Google rankings. And, as everyone will agree, no one wants this to happen to their website. Right? Let’s move on to the top five bad SEO practices you should scrupulously avoid:

1) Plagiarized or Replicated Content

If you’re going to go to the trouble of creating your own website, then don’t take the easy and unethical way out by publishing duplicate content on it. Because, chances are that Google has already indexed that same content from the original website and won’t bother indexing yours since it has the same content. So do use unique content in your website. Read more