How & Why Infographic Can Raise Your Web Traffic?

infographics

How & Why Infographic Can Raise Your Web Traffic?

“A picture is worth a thousand words” goes the old saying. And that holds true even today, it seems. For recent statistics have shown that using infographics on a website can as much as double the website’s traffic!

Now of course, the key term here is “infographic”. So it doesn’t mean that any old photograph or image can cause the same rise in web traffic: The image has to specifically and clearly impart some kind of information to the viewer. Plus, it also means that you shouldn’t fall into the old trap of concentrating more on the graphics than the actual information you’re trying to convey. (The “info” does come before the “graphics” in the term as well, you know. So keep that in mind if you need help to be clear on your priorities while creating infographics.)

The How:

“The how” is in the way infographics appear on search engines: Google automatically ranks graphics higher as they’ve already learned their users prefer them. However, do note that your infographic will have the best impact only if you accompany it with relevant, explanatory text. Because, when Google finds your image, even the textual portion of the image will just be registered as an “image”. So it’s the accompanying text from which Google will pull relevant content and keywords.

The Why:

“The why” is a little more obvious; as in, “why do infographics help improve web traffic”: The plain fact is that humans, generally, process visual information much faster than audial or textual information. So people are more inclined to look at infographics than plain text. And if you do the smart thing and accompany your infographics with relevant content that explains the infographic even further and in detail, you’ll get happier, more satisfied users and, consequently, much better web traffic.

Contact SEO Freelancer Mumbai @ +91-8451924760 or yogesh@seofreelancermumbai.in Now!

Why & How Google’s Panda Algorithm Works To Penalize Low Quality Content?

kGoogle Panda

Why & How Google’s Panda Algorithm Works To Penalize Low Quality Content?

Google has been making steady updates to it’s search algorithm recently. Panda Updates that make it harder than ever for websites and blogs to rank in Google’s search results with the aid of a few quick (and old) SEO tricks. Now, before we come to why Google is doing this, here’s what you must first understand: Google caters to the users, not to you and other website owners. So Google’s first and foremost priority is to ensure that when their users search for something online, they get the closest and best possible answers available for their searches. Read more

How to Make Google’s New Search Algorithm Changes Work for You?

SEO Updates

How to Make Google’s New Search Algorithm Changes Work for You?

Google’s recent (and, rumored to be still ongoing) Panda & Penguin updates in its algorithm have certainly sent the SEO world into a tizzy. All the old SEO tricks are slowly being hacked away to pieces. And SEO “tricks” in general seem to be on it’s way to extinction. And just to be clear, we’re talking about the old tricks where content was saturated with keywords, websites and blogs generously guest posted on other websites and blogs and vice versa, and sites had plenty of inbound links interacting with their own content on different web pages on their site.

Well, as hard as this may sound, Google’s search algorithm changes can actually be used to your advantage. The only difference is that, more than SEO “tricks”, you’ll be concentrating on optimizing your actual content. And here’s how: Read more

3 SEO Tips To Boost YouTube Ranking

youtube seo

3 SEO Tips To Boost YouTube Ranking

It’s not just content and images that can benefit from SEO (Search Engine Optimization), but also videos. And, considering how visually-oriented today’s audiences are, optimizing your YouTube videos for search engines is more important now than it ever was before.
Now, considering the YouTube is the big Kahuna of all things video-related on the Internet, it makes sense that what you should be concentrating on is boosting your video(s)’ ranking on YouTube. So, now that we’ve established why boosting your YouTube rankings is important, let’s check out the ways in which to do so:

1) Use Keywords in the Video Tags

Use video keywords in your video tags. These will help Google find them and list them on their search engine. Be extensive, and choose keywords that suit your video; don’t just write whatever is popular at the moment. This will help your video rank in both Google and YouTube listings.

2) Use Long Video Descriptions

Writing online might follow the principle of being concise. But it’s better if you forego that rule when it comes to video descriptions. Your description does not have to go on for pages. But make it descriptive and long enough to fit in as much information about the video as you can. Try to work pertinent keywords into your video description as well. This will help YouTube rank and pull your video for those related searches faster and better.

3) Cross-Post Your Video(s) on Social Media and on Your Website

Don’t just upload your videos on YouTube and think your done with it. You’ll need to share those videos on your social media accounts (such as Google+, Facebook, Linkedin, Twitter, etc.) as well as on your website. The more possible places it’s posted, the better the chances are that it will be watched, and, consequently, the better it will be ranked.

Follow these tips, and your YouTube videos will have much better visibility.

For Youtube SEO, Contact SEO Freelancer Mumbai at +91-8451924760 or yogesh@seofreelancermumbai.in Now!

Everything You Need To Know About White Hat SEO

white hat seo

Everything You Need To Know About White Hat SEO

“White Hat SEO” is a specific Search Engine Optimization (SEO) terminology that relates to SEO practices that are “white” or ethical.

White Hat SEO

Now, before we explain further about what “White Hat SEO” is, let’s establish some background information: First, you should know that online search engines have rules and policies with regards to SEO. These rules and policies are in place to ensure that the online content search engines index and produce for users is relevant and user-friendly. In other words, these SEO-related rules and policies try to make sure that users aren’t lead to completely irrelevant content from what they had been looking for. And White Hat SEO is SEO techniques and practices that follow these rules and guideline. This is why White Hat SEO is also known as Ethical SEO.

Relevant content

Ethical SEO or White Hat SEO focuses on relevant content, the “human” online audience, and organic reach and ranking. To explain: relevant content refers to content creation that is actually unique, useful, and related to what users want to read and can gain information from. Such content is created and aimed at the “human” online audience, meaning that the content is optimized for the users’ benefit rather than just for the sake of search engine rankings. And, the content is optimized to reach as many users as possible organically or naturally; or, in other words, by not using paid SEO.

Benefits

1) The benefit of White Hat SEO is that you’re in it for the long-haul.
2) You don’t have to fear search engines banning your site or lowering your rank.
3) Users trust your content and will refer back to it. And your reputation is solidified and carried forward for years to come.

Of course, this does not mean that you don’t try to market your page or that you don’t use SEO methods to gain more traffic. It just means that your SEO methods are ethical.

For White Hat SEO Contact SEO Freelancer Mumbai at +91-8451924760 or yogesh@seofreelancermumbai.in Now!

Why You Should Not Neglect SEO If You Are A Startup

Startup SEO

Why You Should Not Neglect SEO If You Are A Startup

Are you planning or working on a startup? Then yes, we know you have a to-do list that can happily wrap all the way around the Great Wall of China. And yes, we know that SEO probably places very, very low on your list, if at all. However, you might very well want to re-think that second fact. For in spite of all the various SEO techniques out there, the truth is that, for SEO to be as effective as it should, it takes time. So the smart thing to do is to work on your website and SEO right from the beginning. Read more

Top 2 Black Hat SEO Strategies To Avoid

blackhat seo

Top 2 Black Hat SEO Strategies To Avoid

“Black Hat SEO”, as the terminology implies, is the direct contradiction to “White Hat SEO”. And as such, Black Hat SEO is the term often used for unethical SEO practices.

Black Hat SEO

Black Hat SEO is usually used by people who only aim for short-term benefits or short-term financial gain from their websites. The main aim of Black Hat SEO practitioners is to drive as much traffic to their website as possible in the shortest amount of time. So their content is often plagiarized or absolutely useless – and that’s not even considering whether or not the content is utterly irrelevant to what the user wants. Read more

Top 5 Off-Page SEO Tips To Improve Your Website’s Visibility

Off Page SEO Tips

Top 5 Off-Page SEO Tips To Improve Your Website’s Visibility

When it comes to SEO, it’s often the case that most overlook off-page SEO while concentrating on on-page SEO. And while on-page SEO techniques are undoubtedly important, off-page SEO practices are no less so. So if you haven’t delved into the realm of off-page SEO yet for your website, here are five common yet great off-page SEO techniques to get you started in a big way: Read more

5 Great On-Page SEO Tips Every Website Must Employ

On Page SEO Tips

5 Great On-Page SEO Tips Every Website Must Employ

Now the tips we’re about to see are not new-age, earth-shattering discoveries in the realm of SEO. Rather, those who have been looking for and reading about SEO Services and the relevant tips might have already come across the following ones in one form or another. However, that in no way changes the fact that these (often) commonly talked-about SEO techniques are precisely the ones that most websites overlook. So, in the spirit of encouraging more websites to use proper SEO techniques, here are top 5 SEO tips that you, as a Search Engine Optimizer (or website owner), simply must use: Read more

How To Choose & Use Keywords To Drive Traffic

SEO keywords

How To Choose & Use Keywords To Drive Traffic

If you’ve been dabbling in SEO (Search Engine Optimization) at all before – no matter for what purpose or for how short or long a time – you probably already know that keywords are the lifeblood of Professional SEO Services. The tricky part though, can be divided into two main facets: Choosing the right keywords to drive the right kind of traffic to your content; and how one must use the keywords in the content and in the website. So here’s what you must consider before using keywords to drive traffic to your website. Read more